It’s become a common sight: Video footage of an intrepid news reporter struggling to maintain balance in the face of 75+ mph winds, or standing thigh-deep in a flooded area. When watching from the safety of our homes or businesses, … Continue reading »
We’re tracking how people listen to radio in natural disasters. Get our 2016 White Paper on how people listened to radio during emergencies caused by extreme weather, earthquakes and more.
Current TSL on the NextRadio app is 37 minutes. Nielsen data will soon include NextRadio listener counts in its currency. And many station programmers have seen exponential listening growth simply by informing their audiences about NextRadio. If you’re ready to … Continue reading »
CAMPAIGN RESULTS: NextRadio Listener Count: Up 25% month-over-month NextRadio Monthly TSL: Rose from 33 minutes in Sept to 46 minutes in Nov Re-Cap: Large bumps in TSL and NextRadio listeners, soundly beating the NextRadio average YOY increase of 17% 2016-2017. Comparable net … Continue reading »
Welcome back! As we mentioned in our last post, we’ve done some interesting new analysis that tracks month-to-month growth in NextRadio use. One of the greatest benefits of this type of listening is the usage reporting, and that has been … Continue reading »